can such a small organization
pretend to be
saving the world?
It's simple really -- we think like a
movement, not an organization. This means we choose our projects
carefully, and creatively.
- We look for catalytic projects -- simple
ideas that can change the world or unite our movement.
- We help create movement-based campaigns --
working with lead organizations and networks to
messages that can be easily adopted and adapted by a
wide range of groups, businesses, and governments.
Our Cornerstone Projects
Our immediate challenge is to build a united movement in
support of the voluntary transition to a conserver
society in Ontario. To that end, we've come up
with six neat ideas that we call our
"cornerstones" for the conservation movement --
simple, yet they lay a great foundation!
The Conserver Challenge
-- We want everyone in Ontario to
be an active conserver. It's not
enough to say that conservation is
important, we have to show it! Nothing
builds political will like personal
-- We need a common way to
promote green leadership that can be
used by businesses,
organizations and governments alike.
-- We need to help communities across Ontario
organize for action. Communities (and
municipalities) are at the front lines of
the conservation movement -- and they need
-- We want to promote community
action and share success stories (as well as
WeConserveTV is up and running,
and we are working with partner groups to
design support programs for schools and
Great Green Directory
-- We needed an online directory of products,
services, programs, incentives and
resources. The Great Green Directory is
now up and running. It's the movement online!